Business

Common Mistakes in Setting Up Your First Business

The recent global situation has inspired many to finally get up and start chasing those dreams about setting up their own businesses. And while the implications of starting a new venture in the middle of such a situation are questionable, there are definitely some viable opportunities out there, and there …

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5 Exciting Ways AI Can Help You With Your Next Marketing Campaign

Artificial intelligence (AI) has the power to help businesses by turning vast amounts of data from various sources into actionable insights. What used to require hours of human analysis can now be done by an AI-based application in seconds and with far more detail. Marketing is one area where AI …

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5 Surprising Benefits of Water Coolers in Workplaces

Employers have a duty to provide their employees with an adequate supply of fresh and safe drinking water. Providing your employees with a water cooler implies they can stay hydrated throughout the day and work to the highest of their productivity levels. You may not realize but it could be …

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WHY TYPOGRAPHY IS SO IMPORTANT IN LOGOS

Don’t make a typo! Here at Imagup, we’ve been noticing a new trend in logos which are becoming more pared-down, with many going back to black and white or even single color use. One big advocate of this fresh approach is Nissan which joins a long line of car manufacturers …

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5 Ways a Virtual Team Can Better Your Business

In the modern world of business, it is harder than ever to make a name for yourself and get a piece of the market. Because of such rough competition, businesses decided to take advantage of new developments and advancements to better their operations. One of these new tactics to improve …

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Benefits and Drawbacks of Hiring a Remote Software Development Team

People often get excited about hiring developers remotely, but their enthusiasm can rapidly fade away after facing some complications inherent to the process. To raise productivity and efficiency, teams use best organizational practices, such as the Scrum framework. For those evaluating such a possibility for their software project, let’s analyze …

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COVID-19 Impact on eCommerce – Will we all Sell and Buy Online

The whole world dreams of the day when this COVID-19 nightmare is over and everybody can get back to normal life. However, we should face the reality: the pandemic is far from being over and we are going to deal with the consequences for a long time. The first massive …

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Construction Business Matters: How to Get a Great Start

No matter the industry, running a startup can be a challenging prospect. Not only do you have to deal with many other startups clamoring for the attention of your target clients, but you also have to ensure that you make the right decisions that affect your business in the long-term. …

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How to Encourage Creativity and Independent Thought in Employees

Creative and innovative ideas are the lifeblood of successful companies. In today’s business environment of continuous change, companies that want to thrive have to find ways to adapt to the changing tides of the economy and forces as alien and unpredictable as global health crises. Creativity—and a corporate culture that …

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